If Content is King, Planning is Queen

One of your greatest assets as a businesses or entrepreneur is targeted content.  Not just any content, but targeted, deliberate content.  If you are an entrepreneur, even a small business you can create a small to large following by writing a great blog or offering tips, advice and really relevant information to your clientele or…

Creating the Agenda: Trend vs. Trendsetter

Advertisers, businesses and agencies want to stay relevant. It is apart of how we tap into national and social trends that help us to speak more clearly to the populations we wish to influence. However, many companies do not realize the power they wield to actually influence the conversation and sway the trend.