Don’t Commit Social Media Suicide

As a communications professional on social media I am always evaluating how both companies and individuals manage their brand.  However, many individuals do not even know that they have a brand.  And this is fine–you don’t have to focus on building or creating a brand if that is not something of which you find of…

Social Media Mistakes

Small businesses often collect social media accounts like pastel eggs on a Easter Hunt.  Many have so many in their basket, that they do not know what to do with them.  The ways in which many small businesses engage with social media is often far from productive. As a social media manager, I can honestly…