COVID-19: Beyond Economics, Bio-Defense and Finance (Part II)

As COVID-19 continues its path throughout the world, it is clear that China has been the worst hit. According to a recent China Caixin report and various manufacturing indexes, mainland factory activity has hit a record low. Before COVID-19, China forged ahead united in the face of a vicious trade war, massive Hong Kong protests,…

Panama’s Multinational Future

The Panama Trade and Investment Agency (PROVINEX) hails itself as the “Ultimate Destination for Multinationals investing in Latin America.”  For many developing economies, attracting foreign investment has been the primary goal.  According to figures released by PROVINEX, more than 140 multinationals have invested in the Latin American nation since 2007.  It’s top three investors being…

Go Global: Use the Power of Media

The power to go global is often thought to be a unique feature of the information age and the process of globalization.  However, this would be inaccurate.  Globalization has been going on for thousands of years.  We now know that Africans traveled to the Americas as far back as 60,000 ce, where relics of their…

Let Your Brand Evolve

Few know the story of the McDonald’s founder, Ray Kroc, and few really care.  These day getting meal deal from McDonald’s doesn’t conjure up the thought of a hardworking business man who wanted to bring fast, high-quality food to the masses.  That is because the story of McDonald’s, the brand has solidified over time and…