There is a lot of talk swirling around the reason for the Slave Trade in Libya these days. There is this thought that because of destabilization in the region, insurgents have overrun the region and lawlessness has abounded. There are a lot of horror going on in the region, and we have only seen a…
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In the Eyes of the Beholder: Perception Marketing
Perceptions about regions, groups and populations often shape who we will and will not do business with and where we choose to visit or vacation. In essence, perception adds up to dollars and cents.
Lela Winston 